Use the IAP Formula as your guide. What’s your Intent for a particular conversation or toast? Be specific. Who’s your audience? Do some Audience Analysis in order to decide what your audience can handle. Your Powerful Performance comes through as you use words, body language, and facial expressions that any particular audience will appreciate and understand.

The IAP Formula also works for tricky communication situations with grumpy relatives or less-than-fun other types.
Here’s to your WOW!

These days before the US Presidential Election give you some focused time to really look and listen to what all candidates are trying to communicate. Watch them, listen to them, hear them with critical eyes and ears. Then, come Election Day, Vote! It’s that simple. Like the home stretch of a road race, the finish line is in sight. But your part in it is now even more crucial.

PMB is capping live attendance at 1000. This link will tell you if space is available: http://www.projectmanagementbookstore.com/webinars/bizspeak-mastering-business-comm.html.

Here’s to your WOW!

Words to Never Use on a Resume

Words matter now more than ever. Make sure you communicate what you want with your target audience in mind.

A really major part of getting serious about success—major!—is playing in the universe you want to be—not where you think it’s realistic for you to be.

When you stop thinking of yourself as someone struggling to reach a goal, and start seeing yourself as someone who’s simply not yet arrived at a fashionable party, everything changes. You make choices that support your vision.

It’s about getting out of your cozy comfort zones. You would think entrepreneurs and other business professionals would run out of cozy comfort zones. But we’re pretty good at creating new ones just as quickly as we dismantle old ones. So tell that stale realism to beat it. You’ve got new challenges to take on, and you don’t need any naysaying in your vicinity!

A jump start for how to play in the universe you want to be:

Instead of…hanging out with low-energy people who make excuses…
…Play in Big Universe Zone by hanging out with peeps who are smarter, savvier, and more successful than you. (Remember, there’s a lot of wisdom in making sure you are never the smartest, savviest, most successful person in the room!).

Instead of…being cheap in your business…
…Play in Big Universe Zone by investing in your business and going total pro this year. Spend the money to delegate anything and everything that you are not 1000% good at and totally enjoy.

To contact Erika directly: go to www.dailywhip.com; follow her on Twitter @dailywhip. For Guest Blog questions, e-mail roshini@roshinigroup.com.