Archive for January 2009

To Script or Not to Script

Friday, January 30th, 2009

I was at an event recently where the program was scripted out for the emcees and a couple of the other speakers.  From what I could tell, it was verbatim scripting.  The “scripted” attempts at humor fell pretty flat.  Seems likely because it was scripted.  Humor should sound natural.

It’s not unusual for organizations to have a script to ensure certain information gets conveyed.  I get it.  My suggestion is to bullet point as much as possible and avoid word-by-word scripting; allow your emcee and other participants to ad lib.  The recent event I reference is a good example of how a script hurt the delivery of information.  And in turn, probably hurt the organization’s goal for the event.  I was distracted by the attempts at humor, so I didn’t really hear what they wanted me to hear. 

One thing I do when I emcee is to go through the script and make language changes that seem natural to my voice.  If you have a speaking role at your next event, try to do that before game day.  If you play a minor role and are not the emcee, what about a small notecard with bullet points outlining what you’ll cover versus every word spelled out on sheets?  Take a leap of faith and try this the next time you’re asked to be part of a program.

Steele Talkin

Monday, January 26th, 2009

We were right…it would be a blast.  Jearlyn Steele had me on her show, Steele Talkin, on WCCO Radio last night.  We talked about Presentation and the Inauguration.  Her son Michael the film student joined us from L.A. via phone. 

Lots of good questions from both of them about how the new President and First Lady looked and sounded.  After hearing my analysis from the professional speaker standpoint about how Barack Obama succeeded with his Inaugural speech, it was fun to hear the storytelling take from a student of film.  Double kudos to Obama for how well he understands words, images, and how powerful the order of how you speak and how you project are when you’re trying to convey a message.

Jearlyn and Michael had questions about how certain presentation advice could play into stereotypes about what someone is expected to look like.  The bottom line is being authentic will win the day.  If you are true to yourself with your words, your image, and how you sound, you should be able to deliver well.  If you are authentic, you should not have to worry about negative stereotypes or looking like a copycat.

Thanks Jearlyn for a fun night of Steele Talkin.

Words Do Matter

Thursday, January 22nd, 2009

I often say to my clients:  It doesn’t really matter what you know, if you don’t know how to present it.

Apparently, that’s also the case when you’re the heads of two of the branches of the US Government.  There was much ado about how Chief Justice John Roberts flipped some words around while administering the oath of office to President Barack Obama Tuesday.  The only real blooper in a pretty picture perfect program.

Guess what?  Apparently the blunder was taken to heart so much by the new Commander-in-Chief that he asked Chief Justice Roberts for a redo at the White House last night.  There was no legal reason to do it.  Obama is our president and that won’t go away.  But in front of few reporters and probably some of his staff, President Obama re-took the oath Wednesday night with correct words said by both top guys.

So words do matter…whether you’re president or not.

Inauguration Talking

Wednesday, January 21st, 2009

A fun return to my old stomping grounds of WCCO Radio today…only this time as an expert guest.  I chatted with Jack Rice about all things presentation at the Inauguration.  Jack was surprised to hear Michelle Obama thought out and perhaps even chatted with Jill Biden ahead of time about what they’d each wear during festivities.  We discussed how your wardrobe talks to people about who you are, what you do, and how serious you take your subject matter and your clients.  Jack is even considering my advice about getting a purple tie.  My clients know I advise all men to have a royal purple tie in their wardrobes and all women to look for this color in blouses and jackets.  It’s a power color and looks good on everyone. 

One of my favorite parts of the presentation discussion was going through President Obama’s Inaugural Speech and pointing out how and why the president delivered it the way he did.  So what does this all mean for regular people?  Powerful orators out there can be great role models and inspirations.  But ultimately, each person needs to focus on staying authentic.  Don’t let yourself turn into some formal version of who you are just because you have to present.  If your friends like your sense of humor, chances are your audiences will too.  Use your strengths and work around your challenges.  This goes for wardrobe, vocal behavior, and message delivery. 

I hope you listen to WCCO Radio on Sunday night, January 25.  I’ll be on with Jearlyn Steele at 10:30pm Central Time discussing some other angles of Presentation and the Inauguration.  Feel free to call or listen online at wccoradio.com.

Inauguration WOW!

Tuesday, January 20th, 2009

One word immediately came to mind when new President Barack Obama started his Inaugural Address today:  Somber. 

But the somber tone got perspective through Obama’s tribute to the country’s past, seriousness about the present, and fierce hope for the future.  Both for content and for delivery, President Obama gets a resounding 10 for this important speech.  At first it was a bit unsettling that he was not overtly celebratory.  On the other hand, you got the obvious and subtextual sense that Obama wants to get to business immediately and expects the country to join him.

Yes, Obama has a natural gift for oratory.  But he’s honed it during his days before elected office and during his political life.  Even naturals seek practice and counsel to make their message better.  President Obama should be an inspiration to all who wish to deliver with a purpose and WOW! their audiences.